Most Hunters Are Getting Cold Weather Gear Completely Wrong | John Barklow

Episode 9 of the Sitka Southeast Podcas, Jake and Landon are joined by a very special guest, John Barklow—Senior Product Manager for Hunting at Sitka Gear and the driving force behind SITKA’s whitetail and western big game systems.In this episode, John walks us through his incredible journey from joining the U.S. Navy at 19, to decades of military service training special operations communities in extreme mountain environments, to becoming one of the most respected voices in modern hunting gear design. We get into the work behind the scenes at SITKA—how new products are designed, tested, and refined before ever reaching the hunter. We also cover the Fall 2026 lineup, including deep dives into whitetail and western systems and much, much more.As always, come into the store and mention the podcast for 15% off your next purchase.Host: Jake Norris (@jnorri15)Co-Host: Landon Pearson ( @BruteModeCollective  )Special Guest John Barklow ( @knowledgefromstorms8262  )