Ep 1: Budgy Smuggler: Why Being Remarkable Beats Being Better

from Unfinished Business · host Vodafone Business

In the first episode of Unfinished Business, Anaita Sarkar sits down with Chief Smuggler Adam Linforth of Budgy Smuggler⁠ on how a cheeky side hustle turned into an iconic Aussie brand, and 20 years of “freeing the thighs of the world". We also unpack real listener confessions, and welcome Copper Culture to The Growth Hotline to discuss how to scale drinkware manufacturing without losing quality. Featuring Adam Linforth, Founder of iconic Aussie swimwear Budgy Smuggler Shawn Singh, Founder of premium copper drinkware Copper Culture Anaita Sarkar, author of How to Sell Anything Online, Co-Founder of Hero Packaging and Staje (00:00:00) Welcome to Unfinished Business (00:00:40) Meet Anaita Sarkar (Hero Packaging, Sell Anything Online, Staje) (00:01:55) Meet Adam Linforth: the story of how Budgy Smuggler went from a side hustle to an Aussie icon (00:05:00) The power of being remarkable (00:11:50) Reality Check: turning a photoshoot disaster into a PR opportunity; manage difficult conversations when working with family (00:20:23) Meet Shawn from Copper Culture: from fintech to copper water bottles (00:24:23) The Growth Hotline: how to scale manufacturing without breaking quality: partnerships, automation & machinery and diversifying suppliers Vodafone Business helps Australian businesses connect, grow, and get things done — so you can focus on the wins, the lessons, and the messy, exciting journey in between. Learn more: ⁠vodafone.com.au/business⁠ | @vodafonebusinessaus

Episode metadata supplied by the publisher feed · Published Mar 31, 2026

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Ep 1: Budgy Smuggler: Why Being Remarkable Beats Being Better

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This episode is 33 minutes long.

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This episode was published on March 31, 2026.

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