EP 1: The Future of Video on Social Media Explained

Ready to conquer the world of social video but don’t know where to start? Fear not! Joined by social video experts and show hosts Chris Norton and William Ockenden and we’ll guide you through the maze of Instagram, TikTok, and LinkedIn video content. We'll tackle the anxieties around creating videos, promising every listener the confidence and knowledge to kick-start or enrich their social video journey. Ever wondered how the world of social video is evolving? We'll take you on a trip down memory lane, revisiting the predictions we made last year. What hit the mark and what missed by a mile? We'll then look to the horizon, examining short-form content, live streaming, and the TikTok revolution. Plus, we’ll dive into the exciting potential of AR and VR technologies - are they the game-changers we predict?And don't miss our practical tips for creating stand-out social videos! We’ll explore everything from creating shareable and engaging content to understanding what videos your audience can't get enough of. We’re sharing the secrets of successful storytelling, the power of emotional triggers, and the importance of a dedicated distribution strategy. So join us as we journey through a world where every frame, every clip and every stream has the potential to engage, inspire, and sell.Send us Fan Mail Struggling to prove marketing's worth to your board? Grab our free one-page Board-Proof Scorecard: 👉 Download the scorecard 👈Got a marketing problem you would rather not admit to? Reply to this and we will answer it anonymously on the show.Subscribe to our newsletter The mistakes we see marketers make, every fortnight. 👉 [Subscribe here] 👈Follow Chris:X, TikTok, LinkedInFollow Will:LinkedInFollow The Show:TikTok, YouTube