Ep 101 | How to write an effective case study to increase conversions with Brittany Herzberg

Please welcome Brittany to the show!Brittany helps service pros increase sales without being on social 24/7—using the power of SEO, story, + social proof.She’s breaking down… What the heck a case study is and how is it different from testimonials How do you choose which stories to feature as case studies?When is a good time to ask for case studies? She also shared her framework for writing case studiesAnd gave us a sneak peek into the systems she has in place to always be collecting the information she needs to collect those case studies. And so much more!More resources from Brittany:Download her case study roadmap: https://brittanyherzberg.com/case-study-roadmap  Follow her here: https://www.instagram.com/brittany_herzberg/ Listen to her podcast here: https://brittanyherzberg.com/seo-podcast