Ep. 102 - Best Practices for BJJ Gyms episode artwork

EPISODE · Feb 20, 2026 · 22 MIN

Ep. 102 - Best Practices for BJJ Gyms

from The Business of Jiu Jitsu · host JP Levesque

In this episode of the Business of Jujitsu podcast, JP Levesque discusses essential best practices for jujitsu academies, focusing on retention, onboarding, sales, lead generation, and business metrics. He emphasizes the importance of tracking student attendance, creating effective onboarding processes, simplifying sales techniques, nurturing leads, and understanding business metrics to foster growth. The conversation provides actionable insights for academy owners to enhance their operations and student engagement. TakeawaysRetention is crucial for student engagement.Regularly check student attendance to prevent dropouts.Implement a structured onboarding process for new students.Sales should be straightforward with clear options.Lead nurturing is essential for building trust.Understand the importance of Google reviews for credibility.Track business metrics to make informed decisions.Time block tasks to focus on CEO responsibilities.Utilize paid ads for lead generation effectively.Now is the optimal time for growth in jujitsu academies.Interested in working with GrowJistu? Book a free demo call on this link: https://growjitsu.com/request-a-demoGet your free ads training I mentioned in the video here:Click here to get the doc - FILE > MAKE A COPY

In this episode of the Business of Jujitsu podcast, JP Levesque discusses essential best practices for jujitsu academies, focusing on retention, onboarding, sales, lead generation, and business metrics. He emphasizes the importance of tracking student attendance, creating effective onboarding processes, simplifying sales techniques, nurturing leads, and understanding business metrics to foster growth. The conversation provides actionable insights for academy owners to enhance their operations and student engagement. TakeawaysRetention is crucial for student engagement.Regularly check student attendance to prevent dropouts.Implement a structured onboarding process for new students.Sales should be straightforward with clear options.Lead nurturing is essential for building trust.Understand the importance of Google reviews for credibility.Track business metrics to make informed decisions.Time block tasks to focus on CEO responsibilities.Utilize paid ads for lead generation effectively.Now is the optimal time for growth in jujitsu academies.Interested in working with GrowJistu? Book a free demo call on this link: https://growjitsu.com/request-a-demoGet your free ads training I mentioned in the video here:Click here to get the doc - FILE > MAKE A COPY

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Ep. 102 - Best Practices for BJJ Gyms

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This episode was published on February 20, 2026.

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In this episode of the Business of Jujitsu podcast, JP Levesque discusses essential best practices for jujitsu academies, focusing on retention, onboarding, sales, lead generation, and business metrics. He emphasizes the importance of tracking...

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