Ep 104: Fundamentals of Nonprofit Digital Marketing

Send us Fan MailAre you struggling to find new donors? Or ways to reach a new audience?Spreading the word about your nonprofit isn't just a task—it's the heartbeat of your mission. Good digital marketing is key to letting people know what your cause is all about, great digital marketing consistently attracts new donors by leveraging tools, platforms, and tactics available to nonprofit fundraisers to maximum effect.Today Jena dives into digital marketing for nonprofits with Chris Barlow, Founder and Director of Beeline, keeping it simple as they dip into deep marketing principles and the power of active listening to gain, and retain, new supporters.  Discover how listening plays into developing a catalyzing digital marketing strategy, from search ads to emails, and how you can harness the immense impact of active listening and authentic messaging for your organization.We have a wide range of resources to support your digital strategy development, including these e-book downloads from Beeline:📚How to Use Digital Marketing to Find New Donors:https://yourbeeline.com/finding-donors/ 📚Ad Grants for Nonprofits:https://yourbeeline.com/guide-to-ad-grants/ 📚Corporate Partners Attraction Kit:https://yourbeeline.com/attracting-corporate-partners/ The Nonprofit Blog has useful guides and resources to assist, including:📑11 Proven Digital Fundraising Strategies & Best Practices for Nonprofitshttps://donorbox.org/nonprofit-blog/digital-fundraising 📑9 Must-Have Nonprofit Marketing Materials for 2024https://donorbox.org/nonprofit-blog/nonprofit-marketing-materials 📑40 Digital Marketing Terms Every Nonprofit Marketer Should Knowhttps://donorbox.org/nonprofit-blog/40-digital-marketing-terms-every-nonprofit-marketer-should-know Don’t forget that The Nonprofit Podcast, plus great tutorials, advice from industry experts, tips, and tricks, is available on the Donorbox YouTube channel, subscribe today and never miss an episode:🖥️The Nonprofit Podcast 🎙️🎙️ - YouTube  The Nonprofit Podcast is available every Thursday on all your favorite podcast platforms, so follow, rate, and download so you never miss an episode:🎙️ Apple Podcasts: https://podcasts.apple.com/us/podcast/the-important-podcast/id1483848924 🎙️ Spotify: https://open.spotify.com/show/2fj1bk0PHws7kn6CMwzhLQ 🎙️ Buzzsprout: https://thenonprofitpodcast.buzzsprout.com   🎙️ Amazon Music: https:/Support the show