Ep 104 Innovation in Aesthetics: The SkinCeuticals Custom D.O.S.E Machine | Giuve Balooch

Episode 104 hosts Giuve Balooch (Vice President of L'Oreal's Technology Incubator from Paris. France)  We first get an understanding of what his department does and how his team operates. We hear about some of the incredible technologies he has already brought to the market including the 'Makeup Genius', an augmented reality app for trialing makeup and 'My Skin Track UV', a wearable UV light sensor now stocked by Apple. Giuve then introduces us to the SkinCeuticals Custom D.O.S.E machine. Taking over a decade to create, this is the world's first device that allows doctors to create personalised and tailored skincare for their patients. 00:00 Introduction 01:04 Meet Giuve Balooch 05:59 Building Innovation Teams Across Beauty and Technology   10:56 From Scientist to Beauty Tech Leader   18:27 Origins of the Beauty Technology Incubator   26:25 Early Innovations Including Virtual Makeup and UV Sensors   33:29 Rise of Personalization in Skincare and Beauty   41:37 Growth of At Home Treatments Versus Professional Care   48:53 Introducing the SkinCeuticals Custom D.O.S.E System   52:09 How the Device Creates Personalized Skincare Formulas   59:04 Working With Dermatologists to Design the System   01:07:16 Training Clinics and Making Technology Simple to Use   01:14:29 Data Collection, Trends and Improving Product Development   01:21:52 Enhancing Patient Experience Through Transparency   01:28:35 Technical Challenges in Building the Device   01:37:03 Patient Feedback and Repurchase Behavior   01:44:12 Clinic Adoption and Integration Into Practice   01:51:20 Pricing, Value and Business Considerations   01:58:10 Measuring Results and Monitoring Skin Progress   02:03:45 Future of Personalization, AI and Data Driven Skincare   02:07:30 Innovation Mindset and Final Thoughts This episode of the podcast was brought to you by Skinceuticals, the number one medical aesthetics skincare brand worldwide. Visit the SkinCeuticals website: www.skinceuticals.com.au Visit the Custom D.O.S.E website: https://www.skinceuticals.com.au/article/landing-custom-dose-2020/a6063.aspx ALL IA LINKS & CONTACT INFORMATION