Ep. 110: Shorts | The Story Behind the Smiley Face episode artwork

EPISODE · Apr 13, 2017 · 2 MIN

Ep. 110: Shorts | The Story Behind the Smiley Face

from Customer Confidential: Untold Stories of Earned Growth

Long before social media and online surveys, shopkeepers relied on a simple measure of customer sentiment: whether their customers were smiling.  In this short episode, Fred Reichheld and Rob Markey share the story behind the Net Promoter System's signature smiley face icons, and discuss how one number can become a powerful learning tool for inspiring lasting change. 

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Ep. 110: Shorts | The Story Behind the Smiley Face

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How long is this episode of Customer Confidential: Untold Stories of Earned Growth?

This episode is 2 minutes long.

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This episode was published on April 13, 2017.

What is this episode about?

Long before social media and online surveys, shopkeepers relied on a simple measure of customer sentiment: whether their customers were smiling.  In this short episode, Fred Reichheld and Rob Markey share the story behind the Net Promoter System's...

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