EP 112: One Of The Most Authentic And Effective Ways To Grow My Business with Allison Herman

In this episode we sit down with Allison (Ally) Herman, CEO of Dragon Wing, a girls’ activewear company redefining confidence and comfort for tween and teen girls. Ally shares her incredible journey of acquiring and relaunching Dragon Wing, her struggles with impostor syndrome, and the powerful business growth that came from leaning into collaboration over competition.We dive deep into what it means to outsource strategically, embrace vulnerability, and stay resilient in entrepreneurship—even when criticism, failure, and fear show up. Whether you're in e-commerce or running a service-based business, you’ll gain practical insights on pivoting, building authentic partnerships, and trusting your intuition when leading a brand.💡 What You’ll Learn in This Episode✅ Why impostor syndrome is a natural part of entrepreneurship—and how to move through it✅ The power of outsourcing to free up time for what you truly love doing✅ How collaborations (with brands, nonprofits, and ambassadors) can grow your business faster✅ How to handle criticism, trust your gut, and bounce back from business failures✅ Why abundance mindset is key to thriving in business (and life!)✅ Practical tips for building trust in e-commerce, including the importance of imagery, video, and reviewsYou can find Allison online here:WebsiteInstagramFacebook: YouTube: PinterestOther Resources Mentioned During the Podcast:Supermix - Design your own jean jackets and hoodies\Stay connected with Fempreneur True Confessions here: SpotifyWebsite