EP #115 Come For The Leaders, Stay For The Grit

Leadership gets real when a community commits to learning together. We bring you a candid conversation with Kirstin Purcell of Handshake in Heels Talent Strategy about Live2Lead Fredericksburg, the one-day event designed for managers, founders, public servants, and anyone hungry for growth. From solopreneurs to government contractors, the room will be packed with people who want practical ideas they can use on Monday, not just motivation for the weekend.Kirstin shares the simple, memorable theme guiding her talk: bet on yourself. We dig into what that looks like in practice—owning tough decisions, taking smart risks, and staying a sponge even when you think you’ve seen it all. The lineup brings powerful range: local business leaders, a fire service instructor of instructors, and voices with very different backgrounds that challenge how we think about communication, hiring, culture, and resilience. That mix turns theory into tools and helps you borrow proven tactics from fields you might never touch.What surprised us most was the groundswell of support. From GCubed’s Vernon Green as title sponsor to WFLS and Stafford County Economic Development, the partnerships show how much the region wants consistent, high-quality leadership development. We talk about why Fredericksburg needs this now—industry shifts, new employers, ongoing change—and how this event aims to close the gap between potential and connected opportunity. You’ll hear who should be in the room, why it matters if you’re leading a team or plotting a career pivot, and how to turn one day of learning into momentum that sticks.Ready to invest in yourself and your community? Save your spot at livetoleadfxbg.com and join us on February 10. If this conversation resonates, subscribe, share with a colleague, and leave a quick review so more local leaders can find the show.Kirstin Purcell Handshake in Heels Talent Strategyhandshakeinheels.comkpurcell@handshakeinheels.com571-422-8353