Ep 115: Creating Coaching Packages That Actually Work—for You and Your Clients episode artwork

EPISODE · May 18, 2026 · 36 MIN

Ep 115: Creating Coaching Packages That Actually Work—for You and Your Clients

from Craft of Coaching Podcast · host Kate Swoboda

Most coaches create their offers by copying what they see others doing—but that leads to packages that don’t actually work. In this Craft of Coaching episode, we dive into how to structure coaching packages that support real transformation for your clients and sustainable income and energy for you. You’ll learn how to align your offers with the actual arc of change, why underpriced or overpromised packages undermine both the coach and the client, and how to map your packages around integration, boundaries, and outcomes—not just sessions and price. We walk through the top mistakes coaches make when designing packages and give you a clear, actionable framework for creating offers that deliver. If you’re ready to stop winging it and start building packages that feel good to deliver—and that clients are excited to commit to—this episode is for you.Coaching + Courage + Community = CLCC. We're a life-changing program, for you to become a life-changing coach. Our Level 1 ICF-Accredited program has worked with graduates from around the world. The first life you change? It'll be your own. We're the Credentialed Life Coach Collective, or CLCC, and we're here to give you a powerful coaching skill-set mixed with profound personal and professional growth.Head to https://TeamCLCC.com to get our catalogue and the free "Become a Coach" video series to learn more about becoming a life coach, choosing a coaching niche, how coaches make money, and more.Social:LinkedIn 

Most coaches create their offers by copying what they see others doing—but that leads to packages that don’t actually work. In this Craft of Coaching episode, we dive into how to structure coaching packages that support real transformation for your clients and sustainable income and energy for you. You’ll learn how to align your offers with the actual arc of change, why underpriced or overpromised packages undermine both the coach and the client, and how to map your packages around integrat...

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Ep 115: Creating Coaching Packages That Actually Work—for You and Your Clients

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This episode is 36 minutes long.

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This episode was published on May 18, 2026.

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Most coaches create their offers by copying what they see others doing—but that leads to packages that don’t actually work. In this Craft of Coaching episode, we dive into how to structure coaching packages that support real transformation for your...

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