Ep # 117: From Startup to Global: How Metric's Fintech Expansion Reached 30 Countries in a Month ft. Meenah Tariq (Founder & CEO)

In this episode of the Hyperengage podcast, host Adil Saleh interviews Meenah Tariq, the CEO and founder of Metric, a financial analytics tool built to help small business owners and entrepreneurs gain actionable insights on the health of their businesses. Meenah discusses the challenges and successes of building a tech company, particularly in a non-tech-savvy environment like Pakistan. She elaborates on the growth of her company, Metric, which unexpectedly expanded to 30 countries in its first month post-launch due to the deeply rooted problem it was solving. This episode talks about hiring for startups, fostering a customer-centered product team, and the unique challenges of innovating in tech in developing countries. Meenah also shares personal insights from her entrepreneurial journey, emphasizing the importance of perseverance, customer-centric development, and the role of passion and company culture in sustaining business growth.