Ep 117: Unconventional Ways to Promote Your Book (Without Breaking the Bank)

Click Here to ask your book writing and publishing questions!Ever walked past one of those cute Little Free Libraries and thought, Wonder if I could sneak my book in there? Spoiler alert: you totally can. And that’s just one of the brilliantly simple, low-cost book marketing strategies I dish out in this episode—ideas so simple many authors never even think about them!Here’s the thing: no matter how you publish—traditionally, hybrid, or self—marketing is your job. And I know, that realization hits like a rogue wave. But before you panic-Google “best book publicist on an extremely limited budget,” take a breath. You don’t need deep pockets or an extrovert’s energy to get your book in front of readers.In this episode, I break down ridiculously doable, budget-friendly ways to keep your book casually showing up in the world. Think: leaving copies in waiting rooms, slipping them onto airport lounge tables, or—one of my personal favorites—perching them on a pumpkin display at Trader Joe’s (because...why not?). And for my fellow introverts who would rather not chat up strangers about their book? I've got you covered with my (ethical) “discreet book drop" ideas. No awkward small talk required.Bottom line? You don’t need to go viral—you just need to stay visible. So grab one or two of these ideas, and give 'em a try! Oh, and let me know how it goes and what other creative ideas you've tried! MENTIONSDo You See Me Now by A. MoriniFrom Manuscript to Market (book launch roadmap) - 25% off for a limited time with code AUTHOR25🧭 BACK COVER BLUEPRINTGet back cover templates for nonfiction, memoir, and fiction; real-world examples; a polishing checklist; and a guide for turning it into an optimized online description that attracts the right readers. 🔗 https://www.publishaprofitablebook.com/blueprint Looking for hidden gems, date night spots, and staycations you didn't know you needed? Find your next adventure at TheBestoftheSouthwest.com and follow along on Instagram at @thebestofthesouthwest.*episode sponsor ✍️ 33-DAY BOOK WRITING BOOTCAMPYou've Been Thinking About This Book Forever. So let's get it written (for real this time). 👉 https://www.publishaprofitablebook/writethebookSupport the show******Write the Damn Book Already is a weekly podcast featuring interviews with authors as well as updates and insights on writing craft and the publishing industry.  Available wherever podcasts are available: Apple PodcastsSpotify YouTube Let's Connect! InstagramWebsite Email the show: elizabeth [at] elizabethlyons [dot] comThe podcast is a proud affiliate partner of Bookshop, working to support local, independent bookstores.To see all the ways we can work together to get your book written and published, visit publishaprofitablebook.com/work-with-elizabeth