Ep #118: Using a Barbell Service Model to Serve Two Niches - The Career of Justin Castelli

Justin Castelli certainly knows how to think outside the box. The owner of RL Wealth Management and a member of the XYPN Advisory Board, he developed a unique model that allows him to serve two different niches in the financial planning space. This so-called "barbell model" allows him to work with two types of clients: older clients that have wealth and younger clients that don't. In today's episode, Justin shares his experience starting his own firm and explains why asset minimums can result in turning away good clients. He has found a way to serve those who have accumulated substantial wealth, as well as those who are just starting to grow their net worth, and he shares his system with us today. You can find show notes and more information by clicking here: https://www.xyplanningnetwork.com/118