Ep. 12: Capturing Brand and Student Experiences Via Content
from The Application with Allison Turcio Hosted by Safaniya “Safy” Stevenson, Corynn Myers
On the final episode of Season 1 of The Application, Safy and I spend this episode doing our favorite thing, talking about content strategy. While we cover many topics, and get a bit distracted at times, we mostly focus on capturing student and brand experiences to create engaging “indirect experiences” via content. In our deep dive into content we also talk about: Zero-click content Our 3 layers deep rule Mushroom Guy (again) Brand anthem videos The Application is brought to you by RahRah- a Community Engagement system that provides a simple solution to give your students the inclusive and supportive experience they need to thrive. Rah Rah integrates your entire campus so students can enjoy a single, centralized, mobile experience that will help them create stronger connections between their work inside and outside of the classroom. The Application is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too! Our podcast network is growing by the month and we’ve got a plethora of marketing, admissions, and higher ed technology shows that are jam packed with stories, ideas, and frameworks all designed to empower you to be a better higher ed professional. Our shows feature a selection of the industry’s best as your hosts. Learn from Mickey Baines, Zach Busekrus, Jaime Hunt, Jeremy Tiers, Jaime Gleason and many more. Learn more about The Enrollify Podcast Network at podcasts.enrollify.org. Our shows help higher ed marketers and admissions professionals find their next big idea — come and find yours! - - - - Connect With Our Host: Allison Turcio https://www.linkedin.com/in/allisonturcio/ https://twitter.com/allisonturcio About The Enrollify Podcast Network: The Application with Allison Turcio is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too! Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.
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What this episode covers
For the final episode of season 1 of The Application, Corynn brings on Safaniya “Safy” Stevenson. The pair spend this episode talking about content strategy with a focus on capturing student and brand experiences to create engaging “indirect experiences” via content.
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