Ep 122: From Corporate to Entrepreneurship: How to Build Your Own Pest Control Brand

In today's episode, Eric and Jake welcome Jerry Wickwire and Josh Tonn, co-owners of Freedom Force Pest Control. Before starting their own company in 2021, both co-owners gained valuable experience in the pest control industry. Hear their incredible journey, marketing tactics, and how they built a strong brand. Topics include:Introduction (0:00)Background of Freedom Force Pest Control (2:22)Transitioning to Business Ownership (3:15)Origin of the Name Freedom Force Pest Control (5:55) Branding and Logo Design (7:28) Marketing and Branding Strategy (10:27) Utilizing Angie/Home Advisor (12:15) Social Media and Online Presence (15:10) Family and Friends in Business (19:32) Importance of Google Reviews (22:00) Future Plans and Growth (27:23)