EP 122: Why Most Agencies Fail at Retention (And Keep Bleeding Profit) | with Jordan Narducci of DTCPG

Summary:Most agencies are obsessed with acquisition and it’s quietly killing their margins.In this episode, I sat down with Jordan Narducci to unpack why retention is the most ignored (and highest ROI) lever in your business and how he turned that insight into a fast growing agency after getting laid off the same week his child was born.Takeaways:Why retention has nothing to do with email & SMS (and what actually moves LTV)The pricing mistake that cost him multiple high value clients early onHow a simple shift to value based retainers unlocked massive growthThe hidden reason agencies are so hard to scale and what to do about itThe exact partnership strategy driving the majority of his inbound leadsWhy hiring offshore talent might outperform local hires (at a fraction of the cost)How he’s using AI to eliminate his biggest operational bottleneckCheck out Jordan here at:DTCPG Join the Agency Uplift group: https://www.agencyuplift.co/join 👉 Get new episodes right to your inbox - click here 👈