Ep 123: Everything you ever wanted to know - Cookies

Welcome to the first episode of our Everything you ever wanted to know series! “Everything you wanted to know”, a brand-new, bite-sized podcast series by our Information, Communications, Technology Business Committee. In this series we focus on demystifying the latest in tech, in conversation with some of the leading players in the industry. Daisy Radford, Head of Operations and Delivery APAC at BAE Systems, chats with industry leaders within the technology landscape as they share their insights and advice on areas such as the cloud, 5G and Femtech. Deepika Nikhilender, Senior Vice President at Xaxis Asia Pacific, talks with Daisy Radford of the ICT Committee about what the term "cookies" means in the world of digital marketing. They discussed how digital marketing experts and eCommerce platforms use cookies to better target their audiences and achieve better results. However, with the growing concern about online privacy, tech companies and publishers are beginning to tackle issues surrounding information security. Subscribe to the BritCham Singapore Podcast on your favourite player, and if you're listening on Spotify or Apple, please take a second to give us a 5* rating if you enjoy the show. Signup to our newsletter for more information and the opportunity to request topics and guests in future episodes, or head to our website. Thanks for listening!