Ep 123 Stop Designing ‘Patios’ and Start Designing Rooms: Ginny Brennan’s Secret

Mike and Trey Farley host the Luxury Outdoor Living Podcast and interview Ginny Brennan, co-founder of One Affirmation, an online home decor shop launched after forming an LLC in 2015 and going live in 2016. Ginny shares her background (former actress with roles including Entourage and The Hit List), her move from Brooklyn to Texas, and how a 2015 trip to Thailand inspired her to source handmade textiles and teach herself sewing via YouTube, leading to her first Etsy sales and a growing pillow business.   Discover more: https://www.oneaffirmation.com/ https://www.farleypooldesigns.com/ https://www.instagram.com/farleydesigns/ https://www.instagram.com/luxuryoutdoorlivingpodcast/ https://www.instagram.com/poolzila/   00:00 Podcast Welcome 01:17 Meet the Hosts and Guest 01:40 Backyard Design Story 03:51 What Is One Affirmation 04:30 From Acting to Etsy 05:55 Sourcing Textiles and Designers 07:56 Outdoor Pillow Essentials 09:56 Custom Cushions and Wind Fixes 11:19 Outdoor Living Trends and Comfort 12:46 Shopping the New Website 13:42 Pillow Consultations and Styling 16:40 Scaling the Business 18:39 COVID Boom and Texas Move 20:36 Inventory and Shipping Timelines 22:01 What Makes a Luxury Backyard 24:50 Rugs and Custom Work 26:00 How to Contact and Follow 27:27 How Many Pillows Is Too Many 28:41 Bench Depth Planning 30:05 Layering Outdoor Comfort 32:31 Pet Friendly Fabrics 34:03 Design Rules And Value 34:55 Textiles And Career Shift 36:15 Neutral Pillow Trends 37:18 Social Media Design School 38:47 Outdoor Inserts And Mold 40:14 Dogs And Backyard Life 42:28 Luxury Feel With Accessories 44:35 Sizing Rugs And Refreshing 46:31 Rapid Fire Favorites 48:35 Wrap Up And Show Mission