Ep. 128: Blair Hefty – Coyne PR - Freight Efficiency with...

What this episode covers

Blair Hefty, senior media manager at Coyne PR, talks about his career in public relations, how things have changed in in that industry in the past 20 years and his love of the motor sports industry. He also talks about the importance of the personal touch in business, the need for in-person events, what he likes about the trucking industry, what frustrates him about it and how we should deal with change. He also shares his thoughts on what makes a good event, including the mixing business with some social and fun time.

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Frequently Asked Questions

How long is this episode of Freight Efficiency with NACFE‘s Mike Roeth & Friends?

This episode is 24 minutes long.

When was this Freight Efficiency with NACFE‘s Mike Roeth & Friends episode published?

This episode was published on January 20, 2026.

What is this episode about?

Blair Hefty, senior media manager at Coyne PR, talks about his career in public relations, how things have changed in in that industry in the past 20 years and his love of the motor sports industry. He also talks about the importance of the personal...

Can I download this Freight Efficiency with NACFE‘s Mike Roeth & Friends episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.