Ep 128 - Making Great Products and Writing the Founders Manual, with Ryan Frederick

Ryan Frederick is a Founder and product person at heart. Ryan has had the privilege of being part of starting and growing several software and service companies. He has helped companies grow from inception, to viability, through to sustainability.   This wide-ranged conversation covers everything from how to build great products, avoid feature-chasing challenges, measuring value, building teams, and so much more!  Ryan was such a great person to share time with and I definitely recommend you buy his book if you're at all close to the tech industry. A must-have for any founder, product marketer, or product manager.   Check out the book here: https://www.thefoundersmanual.com    This episode is sponsored by Veeam Software and the 4-Step Guide to Delivering Extraordinary Software Demos that Win Deals