EPISODE · Dec 1, 2024 · 52 MIN
Ep. 128 Suzannah Raff
from Hello Chaos · host Suzannah Raff, Jennifer Sutton, Chandler Mays (Producer)
Key Takeaways✨🤝 Authenticity Drives ConnectionSuzannah’s mission to create clean, effective personal care products without synthetic fragrances or harmful chemicals reflects her deeply held values. Her journey shows how aligning your work with your beliefs not only builds a brand but fosters a loyal community around it.💪🏼🌱 Resilience is EssentialFrom navigating COVID-related supply chain issues to overcoming manufacturing mishaps, Suzannah’s journey highlights the importance of perseverance. Her advice? “You just have to keep going.” Resilience turns challenges into stepping stones for success.🌍💬 The Power of CommunitySuzannah credits her accelerator program and mentorship in the CPG space as key to her growth. Surrounding yourself with a supportive network of experienced voices can make all the difference in achieving entrepreneurial goals.Timestamps02:28 The Journey of Clio and Coco05:26 The Impact of Synthetic Fragrances10:47 Challenges in the Personal Care Industry16:45 Creative Discoveries and Brand Aesthetics20:04 Customer Connections and Meaningful Wins22:30 Aha Moments and Future Aspirations26:56 Navigating the Post-Pandemic Retail Landscape28:33 Personal Routines for Stress Management31:10 Strategic Business Changes and Lessons Learned37:23 The Value of Mentorship and Community40:08 Future Aspirations and Celebrations41:15 Personal Insights and Values45:06 Resilience and Celebrating Small WinsConnect with Suzannah:Website: https://cleoandcoco.com/LinkedIn: https://www.linkedin.com/in/suzannah-raff-06061027/Instagram: https://www.instagram.com/cleoandcoconatural/Instagram: https://www.instagram.com/suzannah_raff Thank you for tuning in! If you enjoyed this episode, please subscribe to our podcast on your favorite podcast platform and share it with your network. We encourage you to join our community HERE and connect with us on social media for the latest updates and more great content.Connect With Us:LinkedIn Instagram YouTube
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What this episode covers
In this episode of Hello Chaos, host Jennifer "JJ" Sutton chats with Suzannah Raff, founder and CEO of Cleo and Coco, a clean personal care brand. Suzannah shares how a personal need sparked her journey, the challenges of creating safe, effective products, and the role of packaging in connecting with customers. From lessons learned to balancing work and life, this episode is packed with inspiration and insights for entrepreneurs. Here are some key takeaways that will help you navigate your own entrepreneurial journey.
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Ep. 128 Suzannah Raff
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