Ep.133 - Tutto sul copywriting

from Ospitalità 4.0 - Slope Podcast · host Marco Matarazzi e Edoardo Ridolfi

Negli anni la figura del copywriter è cambiata e si è evoluta continuamente. La scrittura dei contenuti è passata da una forma giornalistica ad una forma sempre più incentrata sulla SEO e all’ottimizzazione sul motore di ricerca. Nella 133esima puntata del podcast Ospitalità 4.0 si parlerà di copywriting e di come approcciare la scrittura in base al canale di comunicazione al quale ci si rivolge. Argomenti trattati: - Da giornalista a SEO Copywriter- Cosa significa scrivere in ottica SEO- Quale è la differenza tra l’articolo di un blog in ottica SEO rispetto al testo di un libro?

Episode metadata supplied by the publisher feed · Published Oct 22, 2021

Embed this episode

Attribution link and audio player

Ready to play

Ep.133 - Tutto sul copywriting

0:00 16:04

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

No similar episodes found.

Similar Podcasts

The Course Mentors Podcast The Course Mentors Hey there, future course creator!Ever feel like turning your know-how into an online course is like trying to solve a Rubik's cube blindfolded? Well, grab your headphones because "The Course Mentors Podcast" is here to be your secret weapon!Meet Aimee and Odette (that's us!), your new best friends in the course creation world. We've been in the trenches for over a decade, and for the last five years, we've been rocking the online course space. Now we're here to spill all our secrets in bite-sized, 15-20 minute episodes that'll fit perfectly in your coffee breaks.No fluff, no filler - just real, actionable advice that'll take you from "um, what's a landing page?" to "holy moly, I just hit six figures!". We're talking everything from crafting your course to marketing it like a pro and building a business that'll have you pinching yourself.Whether you're dreaming of ditching the 9-to-5 grind, adding a sweet extra income str

Frequently Asked Questions

How long is this episode of Ospitalità 4.0 - Slope Podcast?

This episode is 16 minutes long.

When was this Ospitalità 4.0 - Slope Podcast episode published?

This episode was published on October 22, 2021.

Can I download this Ospitalità 4.0 - Slope Podcast episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.

URL copied to clipboard!