Ep# 137: How to Nail Your Niche to Sell with Ease with Cait Scudder

Today’s topic gets me pumped, because I think it’s one of the most important things an entrepreneur can do for their business! Niching down…  But more and more I’m seeing entrepreneurs terrified to get specific and niche down: “What if it drives away other people?” “But I’m multi-passionate!” “Well, I want to do a lot of things…” Okay that’s fine… but do you want to make sales? Today we’re going deep into going deep. We’re talking about how to nail your niche and drive the bottom line in your business! This is a must-listen episode with special guest, Cait Scudder. Cait is a TedX speaker and business coach (and a soon-to-be mama!) with a mission to empower one-million driven, bold- hearted women to tap into their genius and create profitable and purpose driven businesses! I’ve had the pleasure of getting to know Cait and she’s a gem. She pours all of her knowledge into this episode! www.elizabethhartke.com/podcast/137 Are you looking for a community of entrepreneurs that will teach you how to scale your business AND support you on your journey? You might be the perfect fit for the Maverick Mastermind! Learn more here!