Ep 143: Is a legacy mindset the biggest challenge to a digital transformation project? With Luke Hodgson

On this episode I’m back with Luke Hodgson, co founder at Commerce Thinking and High Cohesion and we’re tackling some hot commerce news - including the demise of the Humane AI pin, and Skims and Nike teaming up - then diving into a discussion about digital transformation projects. We define what a digital transformation project is, the reasons for embarking on one, how to approach such a project and the big question - is a legacy mindset the biggest challenge to success?This podcast is brought to you by our mates at Shopify.Shopify is a key player that’s revolutionising retail by empowering unified commerce across online, offline, and wholesale channels. With one of the largest and robust ecosystems among commerce platforms, we’re excited to have them join us on this podcast journey. Check them out here.Checkout Factory here.Sign up to our newsletter here.