EP 148: Establishing credibility, building your brand and growing your client base

A 13 times best selling author who has just released his 14th book, we are super excited to welcome entrepreneurial futurist Andrew Griffiths to the podcast!   Andrew helps business owners and entrepreneurs to future proof their business in every industry around the world. He joins us to talk about building your brand, ensuring positive reputation, knowing your value and creating the opportunity to make more.    Starting his business at the age of 18, Andrew shares with us his observations, experiences and research to identify the exact steps any organisation needs to to future proof their business.  Described by many as the big man with the big heart, Andrew is on a mission to share the entrepreneurial rites of passage that he has learned to help others set themselves apart from the crowd. Do you struggle to believe in yourself and your value? Do you appreciate the importances of credibility and community? Have you ever wondered what your business may look like one, five or even ten years from now? Then tune on in!   We’ll be talking about: ➡ [00:00] Introduction ➡ [02:14] Talking to a fellow Tasmanian ➡ [02:57] Getting to know Andrew Griffiths ➡ [04:12] Future proofing ➡ [5:59] Being the business right now ➡ [09:22] Having a business at the age of 17 ➡ [16:32] Surrounding yourself with the right people  ➡ [20:12] Mentor vs coach, what’s the difference? ➡ [25:03] Poverty mentality ➡ [36:04] Concepts are in our head ➡ [39:41] Making room for better clients ➡ [43:44]Not being part of the script ➡ [49:55] Importance of establishing credibility ➡ [55:38] Validation ➡ [59:22] Writing your own book ➡ [1:07:35] Importance of building community ➡ [1:08:28] Sharing with other what you’ve learned ➡ [1:14:08] Andrew’s favourite book ➡ [1:19:22] Andrew’s Favourite quote ➡ [1:22:31] Andrew’s advice to his past self   About our Guest:  Andrew Griffiths is best described as an entrepreneurial futurist who specialises in future proofing businesses across every industry.  He has worked with over 500 organisations that includes European Union, CBS, Hewlett Packard, Hertz ad Testra to name a few. Andrew has written 14 bestselling business and personal development books sold in over 65 countries. His books have been translated into 10 languages, from Russian to Nigerian, Chinese to Vietnamese. He has taught over 700 people to write their first book.  Andrew has been a professional speaker in various guises for 35 years and delivered over 750 presentations in 25 countries. Andrew has been a commentator on all things business, has created thousands of sharp relevant and insightful articles, video and podcast episodes.  Resources:  ➡ How to Win Friends and Influence People by Dale Carnegie:  https://bit.ly/3ZHHZth ➡ Four Thousand weeks by by Oliver Burkeman: https://bit.ly/3COdyru Quote:  ➡ “The illiterate of the future will not be the person who cannot read. It will be the person who does not know how to learn.” -  Alvin Toffler Connect with Andrew Griffiths:  ➡ Andrew Griffiths Facebook: https://www.facebook.com/andrew.griffiths.165 ➡ Andrew Griffiths LinkedIn: https://www.linkedin.com/in/griffithsandrew ➡ Andrew Griffiths website:  https://www.andrewgriffiths.com.au/https://www.authoracademy.global/  Connect with Direct Selling Accelerator:  ➡ Join the Facebook group: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam  ➡ Visit our website: https://www.auxano.global/  ➡ Subscribe to Youtube: https://www.youtube.com/c/DirectSellingAccelerator  ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/  ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing  ➡ Email us at [email protected]     If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.See omnystudio.com/listener for privacy information.