EP.149 首購之後呢?三招黃金策略讓「新客」變「鐵粉」 episode artwork

EPISODE · Jan 30, 2026 · 25 MIN

EP.149 首購之後呢?三招黃金策略讓「新客」變「鐵粉」

from 電商放手一搏 · host 首邑電商顧問

電商放手一搏第 149 集,首購之後呢?三招黃金策略讓「新客」變「鐵粉」 🎧 很多電商其實不是不會賣,而是把所有力氣都花在「把人買進來」,卻沒告訴他:接下來你可以留下來幹嘛。數據很現實——開發一個新客的成本,是留住舊客的 5~7 倍。但大多數品牌,首購後什麼都沒做,沒有引導、沒有節奏、沒有「下一步」。這一集我們從代營運的角度,不談複雜 CRM 系統,只聊你現在就能開始做的會員經營關鍵動作,以及我們在後台實際怎麼看「回購」這件事。 本集來賓:首邑電商顧問 Alma 🎙不想錯過精彩的「電商放手一搏」節目內容 現在就手刀訂閱✅️我們也有▶️YouTube https://lihi.cc/CH7od 留言告訴我你對這一集的想法: Powered by Firstory Hosting

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EP.149 首購之後呢?三招黃金策略讓「新客」變「鐵粉」

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