Ep #15: Brian Gross- A Top Publicist for Stars Explains How Careers Are Really Built

Send us Fan MailIn this Season 2 premiere of In the Thickk of It, Amanda Thickk sits down with Brian Gross for a behind-the-scenes look at how careers are really built — and why most don’t last.Brian is a longtime publicist who has worked across music, media, and adult entertainment, including with major record labels and entertainment powerhouses like Def American Recordings, Warner Bros. Records, Reprise Records, Elektra Entertainment Group, Vivid Entertainment Group, and large-scale events such as the Lollapalooza Tour. But this conversation isn’t about titles — it’s about what actually happens when the cameras aren’t on.In this episode, Brian breaks down how publicity really works in the social media era, why so many creators misunderstand PR, and what separates careers that grow quietly over time from ones that burn out fast. He shares what he’s learned about reputation, rejection, media pressure, and why chasing viral moments often does more harm than good.This is a candid conversation about strategy, visibility, and the unglamorous decisions that shape who survives in entertainment — and who disappears.🔥 Find Brian Gross HERE: https://x.com/bsgprSupport the show🔥 Find all Amanda's links HERE: https://solo.to/amandathickkThank you for listening!