Ep 154. El estado de las Apps de Ecommerce y sus inversiones en Marketing (Parte 1)

from Ecosistema Ecommerce · host Javier López Rodríguez

Hoy vamos a analizar el estado de las App de Ecommerce en el mundo con algunos datos interesantes gracias al informe publicado por la empresa AppsFlyer en su edición 2023. Vamos a ver cuántas Apps se han instalado en el mundo en la vertical de comercio electrónico, el número de transacciones realizadas, cuál es la tasa de conversión y el nivel de retención de los usuarios. Por último, hacemos incisión en cómo han cambiado los CPI en el último año y los países donde más se ha notado. Newsletter: https://ecosistemaecommerce.com/newsletter/ Web: https://ecosistemaecommerce.com/ Linkedin: https://www.linkedin.com/in/javierlopezrod/ Facebook: https://www.facebook.com/ecosistemaecommerce Twitter: https://twitter.com/ecosistemaecomm Youtube: https://www.youtube.com/channel/UCE2zroaDzTVZRwNOh5Ma9cg

Episode metadata supplied by the publisher feed · Published Aug 17, 2023

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Ep 154. El estado de las Apps de Ecommerce y sus inversiones en Marketing (Parte 1)

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This episode is 11 minutes long.

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This episode was published on August 17, 2023.

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