EPISODE · Mar 2, 2026 · 25 MIN
EP 1541 - Part 1 of 5 | Surviving 2025 as a Café Owner: Values-Driven Hospitality | Carol Salloum
from The Daily Coffee Pro Podcast by MAP IT FORWARD · host Lee Safar
Advertising SponsorThis episode is brought to you by Arcadia Green Coffee, Colombian coffee exporters taking fresh green coffee from Colombia to the world — farm to roastery, direct.Instagram: https://www.instagram.com/arcadiagreencoffee/WhatsApp: https://wa.me/353877871523Episode DescriptionThis is Part 1 of a five-part series with Carol Salloum, cofounder of 3Tomatoes and Almond Bar in Sydney, Australia. In Surviving 2025 and 2026 as a Café Owner, we explore what navigating one of the most volatile years in hospitality actually looked like inside a functioning, community-driven café business.Carol shares how 2025 unfolded beyond rising coffee prices. Electricity, gas, ingredients, wages, staffing challenges, and emotional pressure from customers all compounded at once. We discuss how café owners were forced to make difficult pricing decisions, how pop-up dinners were used to stabilize revenue, and why simply raising menu prices rarely covers the full increase in operating costs.We also explore how the Australian coffee industry is shifting, why profitability is becoming harder even for experienced operators, and how Gen Z staffing dynamics require more emotional leadership and energy from business owners than ever before.This episode sets the foundation for the series by grounding the conversation in lived experience rather than theory. If you are a café owner, hospitality operator, or industry professional trying to understand what survival actually required in 2025, this conversation will resonate.Connect with Carol Salloum and 3Tomatoes here:https://www.instagram.com/3tomatoesau/https://www.3tomatoescafe.com/***************************************About Map It Forward The Daily Coffee Pro is produced by Map It Forward, supporting coffee professionals globally across the supply chain.Website: https://mapitforward.coffeeMailing list: https://mapitforward.coffee/mailinglistPatreon: https://www.patreon.com/mapitforwardInstagram: https://www.instagram.com/mapitforward.coffee/Contact: [email protected]
What this episode covers
In Part 1 of this five-part series, Carol Salloum from 3Tomatoes reflects on how 2025 actually unfolded for café owners and what rising costs, staffing pressure, and industry shifts mean heading into 2026.
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EP 1541 - Part 1 of 5 | Surviving 2025 as a Café Owner: Values-Driven Hospitality | Carol Salloum
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