EP 155. DJs flexing on instagram doesn't work any more - Olivia Mancuso

An episode of the Off The Record - The DJ Podcast by Crossfader podcast, hosted by We Are Crossfader, titled "EP 155. DJs flexing on instagram doesn't work any more - Olivia Mancuso" was published on February 26, 2026 and runs 48 minutes.

February 26, 2026 ·48m · Off The Record - The DJ Podcast by Crossfader

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Summary

In this episode of 'Off The Record' Podcast, we get real with Olivia Mancuso about what it actually takes to grow as a DJ today on social media.Why are some DJs building momentum online while others stay stuck? Is it the industry… or the mindset?We break down how to build an audience on social media, create content that actually connects, turn engagement into opportunity, and adapt to the modern DJ landscape without burning out.If you’re serious about growing your DJ brand and taking control of your career, this episode is for you.Let us know in the comments, what’s been your biggest challenge with building your audience?Timestamps: 00:00 Intro 01:17 What you been up to?07:01 DJs need to stop complaining08:28 Start over11:09 What path does a DJ take? 16:33 How to build an audience?29:30 Comparing yourself 32:13 diversification in the scene34:19 Networking43:51 How to level up your content48:00 Outro

Episode Description

We break down how to build an audience on social media, create content that actually connects, turn engagement into opportunity, and adapt to the modern DJ landscape without burning out.If you’re serious about growing your DJ brand and taking control of your career, this episode is for you.

Let us know in the comments, what’s been your biggest challenge with building your audience?

Timestamps:

00:00 Intro

01:17 What you been up to?

07:01 DJs need to stop complaining

08:28 Start over

11:09 What path does a DJ take?

16:33 How to build an audience?

29:30 Comparing yourself

32:13 diversification in the scene

34:19 Networking

43:51 How to level up your content