EP 159: Influencer Marketing Do's and Don'ts

If you aren't sure where to get started with influencer marketing or UGC (User Generated Content) for your short-term rental, friend, this episode is for you.   Believe me when I say, there are several reasons why this could be SO beneficial in your content strategy…    But just to name a few 1.) Leveraging audiences where your ideal guest is hanging out, 2.) Saving you time and energy on content efforts, and 3.) Having a variety of quality content to use at any time for ads, posts, etc.   One thing I want you to remember is that there is a difference between marketing and sales, but they do have to go hand and hand. And even though no influencer can guarantee you bookings, the likelihood of you being profitable from their stay is still pretty high (plus the visibility and exposure to accounts you wouldn't have reached otherwise!)   As an ex-influencer myself in the travel space, I have a lot more to share on this, so stay tuned inside my free Facebook group with the link below!   Join our Facebook Group: https://m.facebook.com/groups/strbrandingdesignmarketing/?ref=share&mibextid=S66gvF     Enjoy this episode and make sure to tag us when you listen to @hostedbythewebers and @theweberco so we can connect.