Acquiring a newsletter ft. Akhil Chauhan of TWJN

from The Creator Spotlight Podcast · host Creator Spotlight

Today’s guest is Akhil Chauhan, who runs The Writer’s Job Newsletter (TWJN). But he didn’t create the newsletter — he acquired it. Akhil has been running TWJN solo (besides occasional social media help) for two years. The guy he bought it from ran it for only one year. We spoke about: 💰️ The economics of a newsletter acquisition 🤐 Keeping his personality (mostly) out of the newsletter 🤝 Pulling off a seamless handoff after acquiring the newsletter 🧑‍💼 Being accountable to subscribers who rely on the newsletter for jobs 00:00 Acquiring a newsletter 08:05 Researching solo 14:10 The differences in journalism in the UK vs US 15:35 Growing a newsletter to 10k+ subscribers 23:18 Work/life balance as a creator 29:23 Premium subscribers and monetisation 33:04 Keeping a distance from your audience 36:50 Advice to creators, from a creator 41:05 The future of TWJN 45:30 The biggest regret as a creator Intro music produced by J. & Doug Organ.

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This episode was published on June 20, 2024.

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