Ep #16: Consultative Approach forSetting Your Agency Apart from the Competitors - With Kevin Trokey

Today, Kevin Trokey joins us on the program.  Kevin is a founding partner of Q4Intelligence, a consulting firm dedicated to removing the barriers that keep independent benefits and insurance agencies from reaching their full potential and becoming feared competitors.Kevin reveals how his extensive experience as a broker and a principal helped him develop the firm’s unique approach.  Tune is as Kevin outlines his company’s solution-based selling system that changes the agency model.What You’ll Learn From This Episode:How Kevin’s prior experience as an agency principal helped him to develop his transformational methodology.What Charles Dickens has to do with agency transformation.The unintended consequences of traditional agency management.The barriers that keep agencies from taking control of their business.How Q4Intelligence separating the product and the consultative stages of the process.