EP 16: Ethical storytelling for nonprofits, with Magdalena Verdugo & Frank Velásquez

I was a broadcast journalist locally and nationally for 20 years. Now I run Pearl Impact Media. I help nonprofits and purpose-driven businesses raise money, raise awareness, and separate themselves from the rest through meaningful, memorable, and affordable video storytelling. That’s my mission. This podcast, DOT ORG, is an offshoot of that mission. Each episode I chat with a nonprofit leader with a defined, thoughtful, and successful approach to telling their organization’s story.We’re 16 episodes in, and we’re breaking new ground: two guests! It's a special moment for a special subject: ethical storytelling, and how nonprofits protect our clients while advocating and fundraising for our organizations. My guests do exactly this through their work with YWCA Southern Arizona. Magdalena Verdugo is the Y's CEO. Frank Velásquez is the founder of 4 Da Hood. They join me on DOT ORG.