Ep #17 | How Your Values Show Up Whether You Name Them or Not episode artwork

EPISODE · Jul 29, 2026 · 49 MIN

Ep #17 | How Your Values Show Up Whether You Name Them or Not

from Thriving Business · host Dr Kate De Jong & Sam Morris

Send a question or message to Kate & SamThis is the final episode in our Leadership quadrant, and the last stop on the 16-episode Road Map to Business Success. Sam and Kate unpack why most values statements fail: they're written as nouns, printed on a wall, and disconnected from how the business actually runs day to day.They break down organisational health expert Patrick Lencioni's four types of values, core, aspirational, permission-to-play, and accidental, and why only one of these should actually be driving your business. You'll hear how a real value statement works as a decision filter: what the value is, what it looks like in practice, and what you'd walk away from because of it.Sam and Kate also get honest about the tension between values-led leadership and commercial pressure — what happens when your marketing drifts out of step with your own voice, and why alignment shows up in every decision whether you name it or not.Mentioned in this episode: the free AI Employee Setup Workbook, and the upcoming Bali Business Retreat — four days of hands-on implementation with Sam and Kate. Early bird pricing ends July 15, limited spots.Have you got your copy of the AI Employee Setup Workbook yet? It's been getting rave reviews! Go here to get it now: https://www.thrivingbusinesspodcast.com/ai-setup-workbookConnect with Your Hosts:Kate De Jong, PhD | Inspired Business 🌐 Website: https://katedejong.com/ 📱 Instagram: @katedejong.inspiredbusiness ✉️ Email: [email protected] Morris | The O8 🌐 Website: https://www.theo8.com/ 📱 Instagram: @the_o8crew ✉️ Email: [email protected] Business Podcast 🌐Website:   https://www.thrivingbusinesspodcast.com/ JOIN OUR WORKSHOPS🌐 https://www.thrivingbusinesspodcast.com/workshopsCOME ON THE 2026 BALI RETREAT🌐 https://www.thrivingbusinesspodcast.com/baliretreat2026

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Send a question or message to Kate & Sam This is the final episode in our Leadership quadrant, and the last stop on the 16-episode Road Map to Business Success. Sam and Kate unpack why most values statements fail: they're written as nouns, printed on a wall, and disconnected from how the business actually runs day to day. They break down organisational health expert Patrick Lencioni's four types of values, core, aspirational, permission-to-play, and accidental, and why only one of these s...

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Ep #17 | How Your Values Show Up Whether You Name Them or Not

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