Ep.17- The CMO's Playbook to Unbeatable Leadership with Foo Siew Ting

"If you're not in the role, is the team able to function in a harmonious and high-performing way even in a state of crisis?"   In this insightful episode, Siew Ting Foo, a global CMO and visionary author of "Building Brands with Soul," sat down with our host Jackie Lee. Drawing from her 25-year career and the influence of esteemed mentors, Siew Ting has crafted a book she wished she had during her early leadership days—a playbook designed to inspire and guide future marketing leaders. As a former global chief brand and insights officer at HP who has also left a mark at FMCG giants like Diageo, Mars, and Unilever, Siew Ting introduces the concept of "Leadership with Soul." This philosophy, akin to the ripple effect, starts with self-mastery and extends outward to build impactful teams, businesses, and brands. Throughout the episode, Siew Ting outlines five essential traits for today's CMOs and candidly reflects on her leadership success through principles she has discovered to unleash people's potential. Listeners will gain insights into the importance of self-awareness and the power of mindful leadership. Siew Ting also explores the intersection of AI and human ingenuity in shaping the marketing leaders of tomorrow. This episode is packed with actionable insights and inspiration to guide you down a journey of self-discovery, leadership, and the art of building brands with soul. Pre-Order at: https://www.amazon.com/dp/B0DLFCHGG7?ref=cm_sw_r_mwn_dp_0SPAK14EXWKP6PA2T6B9&ref_=cm_sw_r_mwn_dp_0SPAK14EXWKP6PA2T6B9&social_share=cm_sw_r_mwn_dp_0SPAK14EXWKP6PA2T6B9&language=en_US What’s "Inspirational Journey Of The Best Minds" About? Through insightful interviews, we explore the personal and professional lives of accomplished senior executives. Listen in as we uncover the unique perspectives and explore the impact these leaders are making to shape the world we live in today. Watch this podcast on YouTube ➤  Episode 16: Rachel Goh, Zone Head of Global Employer Branding & Recruitment Marketing at Nestlé ➤ Episode 15: Genevieve Hilton, Co-Author of Fairhaven - A Novel of Climate Optimism ➤ Episode 14: Rohit Adlakha, Former Chief Digital and Information Officer at Wipro Limited, and currently a Board Member and CXO Advisor ➤ Episode 13: Justin Sargent, Board Advisor at Advantage Group International, Founder & CEO at Justin Sargent Advisory ➤  Episode 12: Cat Rüst, Revenue Growth Leader and Advisory Board Member ➤ Episode 11: Mukta Arya, Chief Human Resources Officer (APAC) at Société Générale ➤ Episode 10: Simon Clarke, Managing Director, Relationship Manager, at Citi Private Bank ➤ Episode 9: Lee-Han Tjioe, General Manager (Hong Kong) at IBM Consulting ➤ Episode 8: Sammy Elazab - Sales Director, Southeast Asia, at Samsung Ads ➤ Episode 7: Vanessa Sorenson - Chief Partner Officer ANZ and Managing Director NZ at Microsoft ➤  Episode 6: Melissa Henson, Chief Marketing Officer, Philippines at AIA. ➤ Episode 5: Sherif Tawfik, Chief Sustainability Officer MENA of Microsoft  ➤ Episode 4: Yves Briantais, VP APAC Marketing at Colgate-Palmolive ➤ Episode 3: Imane Eddine - Chief of Staff to the President of Microsoft Asia ➤ Episode 2: Amnah Ajmal, Executive Vice President of Market Development EEMEA at Mastercard ➤ Episode: Episode 1: June Boo, Head of Asia Business at LinkedIn Follow us on these platforms: ➤ LinkedIn ➤ Instagram ➤ Website