EP 18: Creating the Xbox with Former Microsoft Exec Rick Thompson
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Today’s Guest, Rick Thompson, was central to Microsoft building the Xbox, making the business case and building the engineering and product team that shipped its first console nearly 21 years ago. A lot of this episode is about how big ideas turn become reality. Rick talks about why Microsoft in the 90's was motivated to build the console, the exec retreat where the idea was first discussed and some of the trials and tribulations of developing the product as he was responsible for engineering and development. Stick around to the end to hear about the famous (or infamous) “Valentine’s Day Massacre Meeting” held on February 14, 2000, where the fate of the Xbox was decided. We also talk about: The Pioneers vs. Settlers paradigm Rick’s first role at Microsoft His Volunteer work In Ukraine earlier this year Enjoy! To make sure you never miss an episode of The High EQ Market podcast, subscribe on Apple Podcasts, Spotify, and the website. Listening on a desktop & can’t see the links? Just search for The High EQ Marketer in your favorite podcast player.
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