Ep. #18: Stan Ricks – Leading a $4B+ Firm & Finishing a Triathlon at 69

Stan Ricks is a founding partner at Sundance Bay — a private equity firm with over $4 billion in assets under management. But beyond his business success, Stan is a man deeply grounded in faith, family, and personal growth. At age 69, he completed a triathlon, proving that high performance doesn’t stop with age — it just evolves.In this episode, we explore how Stan has built both a thriving firm and a meaningful life. From leading one of Utah’s top investment companies to staying physically and spiritually active, Stan shares the disciplines and values that have guided his journey. If you want to lead with purpose — in business and beyond — this one’s for you.