EP 182 | Daniel McCarthy - How investment firms use customer behavior predictions to set valuations on the companies they acquire

Today on the show we have Daniel McCarthy, Director & Co-founder of Theta.In this episode, Daniel shares how he founded two companies all while doing his master’s degree and teaching at a university.We then discussed the key metrics companies should start tracking to build their evaluation scorecardAnd how investors use it to set a company’s valuation and we wrapped up by discussing the relationship between customer acquisition costs and organic acquisition and it’s impact on valuation.As usual, I'm excited to hear what you think of this episode, and if you have any feedback, I would love to hear from you. You can email me directly on [email protected]. Don't forget to follow us on Twitter.