Ep. 19: Email Marketing Tips
from Landscape Live's tracks Hosted by North Coast Media
Email marketing helps you keep customers and prospects coming back by using attractive, professional-looking email communications to stay in regular touch with them and build strong customer relationships. It's better and more effective than regular email and a lot less expensive. Wendi Caplan-Carroll is going to show you how to grow your company using email marketing campaigns and how easy it is share your message with your customers, who can then share it with their networks. The more they spread the word, the more your business grows. And, if your message really gets out there you might even go viral. Caplan-Carroll delivers real-world tools and strategies that will help you drive stellar results immediately. Although her information is cutting edge she will break everything down to give you the "Know How" to boost your business, consumer awareness and customer loyalty. Caplan-Carroll is a marketing expert, speaker and educator with more than 25 years experience developing and implementing marketing strategies for businesses and organizations spanning a variety of industries. In her role as senior development director at Constant Contact, Caplan-Carroll coaches small businesses and organizations on best practices of email and social media marketing. Additionally, she creates powerful business alliances and initiatives to help empower Constant Contact customers and its partners. For more information about Constant Contact visit http://www.constantcontact.com.
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