EPISODE · Jul 10, 2025 · 7 MIN
Ep 19: How To Use AI In Your Marketing Without Sounding Like A Robot
from Your Marketing Mentor, Hosted By Sherry Sutton
Do you feel curious about using AI in your marketing—but totally freaked out it’ll make you sound like a corporate robot?You’re not alone. In fact, a recent Pew Research study found that nearly 60% of small business owners are nervous to use AI because they don’t want to lose that human touch. And I get it. The first time I used ChatGPT, I was SO excited… until it spit out something that sounded like it was written by a finance bro from 2004. Yikes.In this episode, I’m walking you through exactly how to use AI tools like ChatGPT without sacrificing your unique voice or brand personality. You’ll learn:✨ Why you should always start with your own voice (not the bot’s)✨ How to train AI to match your vibe and energy✨ The secret to using AI for structure, not soul✨ My four go-to tips for keeping your content sounding like you (not a robot)Whether you’re a coach, creative, or small biz owner, this episode will help you confidently use AI as your assistant—not your replacement.🎧 Ready to sound more human online? Tune in now!Timestamps:00:00 Introduction: The Fear of AI in Marketing01:20 Embracing AI: The First Steps01:44 Tip 1: Start with Your Own Voice03:14 Tip 2: Infuse Your Personality into Prompts04:12 Tip 3: Use AI for Structure, Not Soul05:28 Tip 4: The Power of Reading Out Loud06:14 Conclusion: Amplify Your Voice with AI06:29 Next Episode Teaser: Customizing Your AI👉 Watch the full episode here on YouTube or listen on your favorite podcast platform!XO,SherryYour Marketing Mentor#AuthenticMarketing #AIForSmallBusiness #MarketingWithAI #ChatGPTMarketing #HumanFirstMarketing #PersonalBranding #MarketingMentor #SmallBusinessTips #AIContentTips #HeartCenteredMarketing #MarketingMadeSimple🚀 Let’s Talk Podcast Launch LabWant to go from idea → recording Episode 1 → launching by January 1, 2026? That’s what the Podcast Launch Lab is built for. Here’s what you get:8 weeks of hands-on coaching + live sessionsIn-studio and online classes covering strategy, tech, branding, thumbnails, show notes, the works Done-for-you assets: intro/outro, episode 1 audio/video edited, thumbnails, reels, 10-episode content calendar, marketing plan, guest system, and more Weekly meetings (online + in-person) from Oct 3 → Nov 21, 2025, then your launch Day is Jan 1, 2026👉 Let’s Make It HappenReady to stop planning and actually launch?Learn more here: www.sherrysutton.com/podcastlaunchcourse
What this episode covers
Do you feel curious about using AI in your marketing—but totally freaked out it’ll make you sound like a corporate robot? You’re not alone. In fact, a recent Pew Research study found that nearly 60% of small business owners are nervous to use AI because they don’t want to lose that human touch. And I get it. The first time I used ChatGPT, I was SO excited… until it spit out something that sounded like it was written by a finance bro from 2004. Yikes. In this episode, I’m walking you through...
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Ep 19: How To Use AI In Your Marketing Without Sounding Like A Robot
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