EP#194: Science Communication: Building Trust & Access to STEM with the National Youth Science Forum — with Dr Melanie Bagg

Creating a strong future STEM workforce starts with helping young people see what is possible. Host David Pembroke is joined by Dr Melanie Bagg, CEO of the National Youth Science Forum (NYSF), to talk about how NYSF connects students with real STEM people, workplaces and pathways they cannot always access at school. They discuss what changed through Covid, how a small team works with a large volunteer network, and how NYSF tailors communications across channels while keeping the “human” experience at the centre. Melanie also shares what their long-term evaluation reveals about confidence, belonging and career direction, plus practical lessons for government communicators on testing, listening and staying audience-led.KEY POINTS- Make STEM real, not abstract: Young people respond when they meet real people in real workplaces and can see multiple pathways into careers.- Design for inclusion, not ‘elite’ performance: A friendly, youth-led approach can reduce imposter syndrome and widen participation, particularly for young women and regional and remote students.- Use data to prove impact and shape programs: NYSF surveys students on day one, day nine, one year and five years to track shifts in confidence and options, and to inform new offerings.- Match channels to audiences: NYSF adjusts tone and content by platform (eg Instagram, Facebook and LinkedIn) and uses feedback loops to keep learning.- Adopt AI carefully and ethically: AI can speed up external-facing work, but sensitive information needs clear boundaries, checks and governance.Links mentioned in the podcast:●    National Youth Science Forum (NYSF): Youth-led STEM programs including the Year 12 Program https://www.nysf.edu.au/ ●    National Youth STEM Summit: NYSF’s program for early-tertiary/VET and early-career STEM participants https://www.nysf.edu.au/programs/national-youth-stem-summit/ ●    Rotary International: NYSF’s founding partner mentioned in the episode https://www.rotary.org/ ●    Science & Technology Australia: Professional membership organisation mentioned as part of the STEM ecosystem https://www.scienceandtechnologyaustralia.org.au/ ●    Australian Academy of Technological Sciences and Engineering (ATSE): Learned academy mentioned https://www.atse.org.au/ ●    Australian Academy of Science: Learned academy mentioned (and Melanie’s previous organisation) https://www.science.org.au/ If you enjoyed this podcast then please:●    Follow, rate, and review on Apple Podcasts●    Follow and rate on Spotify●    Watch our videos on the GovComms YouTube page●    Connect with us on Facebook, LinkedIn and Instagram!The GovComms Institute podcast is produced by contentgroup. Hosted on Acast. See acast.com/privacy for more information.