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Ep 195. 4 millones de clientes vendiendo disfraces con Carlos Larraz, CEO de Funidelia. episode artwork

EPISODE · Oct 13, 2023 · 58 MIN

Ep 195. 4 millones de clientes vendiendo disfraces con Carlos Larraz, CEO de Funidelia.

from Ecosistema Ecommerce · host Javier López Rodríguez

Hoy traemos a Carlos Larraz, CEO de Funidelia, una tienda online dedicada al mundo del disfraz y del merchandising que es un referente en el sector europeo. Cuentan con más de 10.000 referencias activas con licencias tan importantes de Warner Bross, Netflix, Bandai o Ubisoft, entre otras marcas. Y la mayor parte de su catálogo es producto propio. Poco de esto era imaginable hace más de 10 años cuando empezaron con la modalidad de dropshipping a vender disfraces. La Pandemia casi les hace cerrar, pero hoy en día es un referente en el mercado B2B y B2C con casi 4 millones de clientes en su histórico. Hoy Carlos nos cuenta toda la historia desde el principio, como empezaron a crecer y cuáles son las palancas fundamentales para manejar un ecommerce de esta categoría. Newsletter: https://ecosistemaecommerce.com/newsletter/ Web: https://ecosistemaecommerce.com/ Linkedin: https://www.linkedin.com/in/javierlopezrod/ Facebook: https://www.facebook.com/people/Ecosistema-Ecommerce/61550625909016/ Twitter: https://twitter.com/ecosistemaecomm Tik Tok: https://www.tiktok.com/@ecosistemaecommerce Instagram: https://www.instagram.com/ecosistemaecommerce/ Youtube: https://www.youtube.com/channel/UCE2zroaDzTVZRwNOh5Ma9cg

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Ep 195. 4 millones de clientes vendiendo disfraces con Carlos Larraz, CEO de Funidelia.

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This episode is 58 minutes long.

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This episode was published on October 13, 2023.

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