Ep 2 “Creative Chats” Limited Series “The Influencer Illusion: What Brands Need to Know”

🎙️ Welcome to The Buzz with Bernadette!In this episode, we pull back the velvet curtain on the influencer world — and it’s not all glam and gifted skincare. Joined by the ever-insightful Alexander Circosta, we dig into the messy truth behind fake followers, paid post boosts, PR list drama, and the unspoken pressure creators face to stay relevant.We talk about why authenticity matters more than ever, how businesses can avoid getting burned by fake influence, and why creators with real skills are the ones who will stand the test of time.✨ Whether you’re in the industry or just obsessed with it, this ep is full of juicy insights and real talk you won’t want to miss.🎧 Hit play now — and don’t forget to tune in for Part 3 coming this July. Trust us, it only gets spicier.