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EP.2 為什麼要成立農創家？Ft. 好事文創行銷股份有限公司 執行長-劉典倡 ICE episode artwork

EPISODE · Dec 7, 2025 · 20 MIN

EP.2 為什麼要成立農創家？Ft. 好事文創行銷股份有限公司 執行長-劉典倡 ICE

from 大叔的田間廣播 · host 霧農大叔 台中市霧峰區農會總幹事-黃景建

本集邀請 ICE 執行長與霧農大叔深入解析「農創家」品牌誕生的原因。從農會形象談到品牌轉型的必要性，兩人分享農創家如何透過選品標準、OMO 電商、短影音與社群行銷落實三大轉變，重新詮釋農業的價值。節目也展望未來策略，討論品牌如何成為推動產業升級的平台。 -- Hosting provided by SoundOn

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EP.2 為什麼要成立農創家？Ft. 好事文創行銷股份有限公司 執行長-劉典倡 ICE

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