Ep. 2 | Why ROI is Often The Wrong Measure & How to Measure Brand episode artwork

EPISODE · Jul 17, 2024 · 17 MIN

Ep. 2 | Why ROI is Often The Wrong Measure & How to Measure Brand

from The Brand Burger Podcast · host Braeden Matson

ROI's impact and the measure of ROI are different things. This confusion I believe is singlehandedly ruining many business'. In this episode, we discuss the difference & how to measure brand marketing.

Episode metadata supplied by the publisher feed · Published Jul 17, 2024

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Ep. 2 | Why ROI is Often The Wrong Measure & How to Measure Brand

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