EP. 20 | Inside Revenue Generation on the Front Lines of College Athletics

What does it take to go from a solid fundraiser to someone who consistently delivers at the highest level? In this episode of The CALS Report, the conversation goes beyond tactics and into mindset, discipline, and the small habits that build trust over time. Host Quinn Kavanagh, Associate AD for Major Gifts at Tennessee, is joined by two respected industry leaders. Brady Hart serves as Deputy AD and Chief Revenue Officer at the University of Tennessee, overseeing revenue generation and serving as the sport administrator for football. Denson Hollis is the CEO/Senior Associate AD for Development for Ole Miss Athletics and the sport administrator for men's basketball. Together, they dive into how they built their careers, from vastly different paths to leadership roles, and what it takes to build and sustain high-performing teams. The conversation covers everything from creating a culture of “professional problem solvers,” to empowering staff at every level, to the real skills that separate good fundraisers from elite ones. They also unpack today’s biggest challenges, including NIL, evolving donor expectations, and balancing fundraising responsibilities with sport oversight. It’s a candid, practical discussion filled with insight for anyone looking to grow in college athletics or lead at a higher level.