EPISODE · Jun 18, 2025 · 42 MIN
Ep. 20 Why Do Some Songs Go Viral? TikTok, Algorithms and the Psychology of Musical Virality
from The Sound Mind · host Sophia Omarji
In this episode, we explore how TikTok has transformed the music industry — from the way songs are discovered to how they're written, marketed, and emotionally experienced. Whether it’s algorithm-driven repetition, remix culture, or nostalgia-fuelled engagement, we unpack the psychology behind why certain tracks go viral and the implications for both artists and listeners.CHAPTERS:0:00 Intro01:43 The TikTok Music Ecosystem08:52 Inside the TikTok Algorithm11:54 The Psychology of Why Some Songs Go Viral21:16 Nostalgia Sells: Mashups, Remixes and Sampling32:43 Implications for Artists & Listeners40:52 Summary and OutroFollow us on Instagram: @thesoundmindtalksJoin The Sound Mind Circle for exclusive content! https://tinyurl.com/thesoundmindmembershipSupport us: https://buymeacoffee.com/thesoundmindtalks
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Ep. 20 Why Do Some Songs Go Viral? TikTok, Algorithms and the Psychology of Musical Virality
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