Ep 20: Why ‘Highest and Best’ Kills Your Seller’s Leverage: A Lazy Agent’s Mistake

When sellers get multiple offers, agents often ask for “highest and best”—but it’s a lazy move that kills your leverage. Join Rychen as he explains why this practice hurts sellers, shares real-world insights, and offers a better strategy to maximize your profit. Tune in and sell smarter!House Money Real Estate Platforms:🌐House Money Real Estate Blog: https://housemoneyre.com/blog✳️Spotify: https://tinyurl.com/2f9apx48🍎Apple Podcasts: https://tinyurl.com/pk9mmrwr🖼️Instagram: @HouseMoneyRE 🖥️ Website: https://housemoneyre.comRychen Jones is a Real Estate Consultant, Realtor, and owner of House Money Real Estate based in Salt Lake City. Additionally, he is a real estate continuing education instructor as well as speaker and presenter to small and large groups, teams, and at national real estate conferences.Rychen previously spent more than 12 years as a financial advisor before transitioning to real estate in 2018. He is an avid runner and golfer and has completed 26 marathons, a 50k ultra-marathon, seven 50-mile ultra-marathons, and four half-Ironman triathlons